How To Apply Eyeshadow And Choose Palettes (Videos Inside)

eyeshadow palettes and brushes

Eyeshadows are a great way to enhance your eyes. But given the complexity of shades, palettes and brands, getting your eye makeup game on-point can be a bit tough. On top of that whether a particular shade goes with your complexion (and not just the dress!), can be another pain point. So, here’s us telling your everything you need to know about eyeshadows — colour palettes, how to apply eyeshadow, matching eyeshadow shade with complexion, and dos and don’ts of eyeshadow application.

In this post, we will cover:

  • Video on how to apply eyeshadow perfectly
  • Step-by-step process on how to apply eyeshadow
  • Video Tutorial on eyeshadow application for beginners
  • Choosing eyeshadow based on complexion
  • Choosing eyeshadow based on eye colour
  • Best eyeshadow combinations

How To Apply Eyeshadow Perfectly: Video Tutorial

Check out this video where makeup icon and famous Youtuber An Knook shows how to apply eyeshadow perfectly! (read the video transcript below)

  • To start with she uses ivory pink eyeshadow and a Morphe brush (M504) to blend it into her crease.
  • Next, she uses a soft medium sand color eyeshadow and using the same brush, blends it on her eyelid. She uses this shade as the first one is a light color.
  • In the next step, she opts for a burnt orange eyeshadow to give her eyes that matte finished look. She uses a Sigma beauty brush for blending this shade.
  • For the final shade, she uses a pink shade (Red Ochre) and using a blending brush, blends the eyeshadow until she gets a finished smooth look.
  • She uses a MAC brush and the same pink shade (Red Ochre) to color the inner crease of her eyes
  • Again, using the same shade, she uses a Sigma E20 brush to color the underline of her eye.
  • Using another blending brush and the burnt orange eyeshadow color, she colors the underline of her eye.
  • She uses a mascara and kohl to define her eyes and finish her look.

Now, let’s look at a few basic steps on how to apply eyeshadow. These steps will help you learn the basics of eyeshadow application so that the next time you are out partying, you totally slay it like a boss!

How to Apply Eyeshadow Step-by-Step

The eye game completely depends on how you have done your eye makeup. And believe us, a bad eye makeup can totally ruin your outfit whereas a good one will surely oomph up the look. We have compiled a few basic steps to help you learn how to apply eyeshadow and do eye contouring.


1. Choose the right base

Eye shadow basePreparing your eye before you apply on the eyeshadow is the most important step in eye makeup.

Clean your face properly and first use a moisturizer or an eye cream. The next step is to use a good eye primer. A primer not only acts as a base but also protects your skin from the direct makeup. You can choose from a varied range of primers available in the market. Next using a concealer, cover up any marks or patches on your eyes.

2. Choose the right eyeshadow palette

eyeshadow paletteAs mentioned earlier, choosing the right eyeshadow palette is very important. A wrong eyeshadow will only ruin your face and your eye makeup. You can always hire an expert makeup artist from UrbanClap to help you with your makeup.

Use darker shades of eyeshadow to contour the crease of your eyes and opt for lighter shades while coloring the center of your eyes. Use a flat eyeshadow brush to pat the color on your eyelid. Start from the center and swiftly move towards the corner of your eyes.

Make sure your application of the eyeshadow is even.

3. Color your eye crease

coloring the creaseUsing a darker shade from the eyeshadow palette you have chosen, color the crease of your eyes.

[Also read: Step-By-Step Guide On How To Blend Eye Shadows Perfectly]

4. Use Kajal or Kohl

kohl rimmed eyes

Apply Kajal or Kohl on your lower lash line. You can also opt for shades of white, blue and green to make your eyes appear bigger and more prominent.

5. Finish it off with an Eyeliner

eyemakeup with perfect eyeliner

To complete the look, use an eyeliner. You can opt for a winged eyeliner look or a simpler one to make your eyes look beautiful and bold. You can try out more from the latest eyeliner trends.

[Also read: 5 Eyeliner Tricks to Make Your Eyes Look Bigger!]


How To Apply Eyeshadow (For Beginners): Video Tutorial


Watch this video tutorial by Alexandra Girly Talk. This is perfect for beginners and you can learn how to apply the perfect eyeshadow in just a few minutes!


How To Choose Eyeshadow Palette Based on Your Complexion

Trends change and so do our makeup preferences. Eyeshadow is always a safe spot to start with a change and your complexion plays a major role in bringing out the effects of the perfect eyeshadow for you.

Here is a list of eyeshadows based on different complexions our UrbanClap makeup gurus swear by:

1. Fair Skin

girl with a fair skin tone

Girls with fair skin generally have a yellow or a blush pink undertone. To bring out the best of your complexion and warm up your skin, shades of cream and bronze would suit you the best.

The best part about these shades of eyeshadows is, they can be matched with any outfit.

2. Dusky or The Medium Skin

medium to dusky complexion

In India, this is the most commonly found skin tone. There are so many beauty tricks for women with a dusky skin tone these days.  Shades of bronze, brown and cinnamon complement this type of skin tone the best. You can even opt for darker browns to create a bold smokey eye makeup.

3. Olive Skin

girl with olive skin tone

In India, apart from the medium and dusky complexion, olive undertone is also very common.

[Also read: Eye Makeup Brush Guide For Beginners]

Ladies with this skin tone can opt for cool shades of eyeshadows like the teal and different other shades of blue. The teal color helps accentuate this undertone making you look fresh and not washed out.

4. Tan Skin

girl with a tan skin complexionFrom Deepika Padukone to Vidya Balan and to Malaika Arora Khan, they all fall into this category of skin tone. Gold is the color to go for women with a tan skin tone. A warm golden eyeshadow will bring out the best of your facial features and at the same time will keep your look lightweight and effortless. Women who are very new to the eyeshadow game can start with nudes as well.

5. Dark Tan

girl with a dark tan skin tone

This is a beautiful skin tone and practically every eyeshadow palette looks flattering on women with a dark tan skin tone. From cool to warm eyeshadows and even a mix of both, you can try out all!

6. Dark Skin

girl with a very dark skin color

Mostly the South Indians have this skin tone and our beauty and makeup experts suggest you opt for a rose gold or pale orange eyeshadow palette. These eyeshadow palettes look absolutely stunning on women with a dark skin. You can also opt for shades of coral which goes perfectly well with any outfit and mood.

With different skin tones covered, let’s look at the types of eyeshadow palettes best suited for different eye colors

How To Choose Eyeshadow Palette Based on Your Eye Color

Just like the undertone of your skin, the color of your eyes also brings out the best of your eyeshadow. When we look at the makeup commercials and fashion blogs, the superstar in us wants to try out all those cool shades of eyeshadows in the market. Don’t we? Wish shopping for eyeshadows were that easy! But to sort out your worry of finding out the best eyeshadow palette depending on your eye color, read this list!

1. For Brown Eyes

girl with brown eyes

Most commonly found eye color in India. You can opt for easy soft nudes or shades of browns and for a funkier look, you can finish it off using a pinch of glitter and add a touch of smokey eye makeup to it. These shades will deepen your eyes and will surely bring out the best of every makeup and outfit.

2. For Grey Eyes

girl with grey eyes

Our makeup experts at UrbanClap suggest you go for eyeshadows in similar lines as your eye color. For shades of grey look fabulous on women with grey eyes. You can opt for shades of black for a smoky eye effect.

3. For Black Eyes

girl with black eye color

Blessed are women who have black eyes! You can flaunt any eyeshadow to bring out its brilliance. Trust us when we say this, starting with shades of nudes, to pinks and reds you can even opt for pantone color of the year 2018 which is ultraviolet. Go ahead, give each eyeshadow a try!

4. For Brown Eyes

girl with brown eyesSimilar to black eyes, women with brown eyes have a plethora of options when it comes to choosing eyeshadow colors. Experts at UrbanClap suggest you try out shades of navy, bronze, purple, teal, golden browns, burgundy, pink. Because of the earthy hue of the eye color, women with brown eyes can easily pull off these colors.

5. For Blue Eyes

girl with blue eyesThis eye color is rare in India. Women with blue eyes generally have a very cool undertone and we suggest you steer away from any shades of blue as it would only make your eyes look washed out.  You can opt for rich browns, gold, peach, coral, champagne, beige and copper eyeshadow palettes.

6. For Green Eyes

girl with green eyesWomen with green eyes can opt for taupe eyeshadow. This is a shade of grey with a tinge of brown. This shade of eyeshadow can make your eye look very appealing and beautiful. If you want to play around with more shades, you can also try out brighter shades of purple, red, plum and golden to brighten your eyes.

7. For Hazel Eyes

girl with hazel eyes

If you have hazel eyes, you can play with so many different eyeshadow colors. You can opt for a palette that has hues of gold, cream, dark green, brown and even light pink in them. Using a pale pink highlighter, you can blend the eyeshadow with the inner corners of your eyes to bring out a wide-eyed effect.

To help you further in choosing the best eyeshadow palette, we have a compiled a list of eyeshadow combinations that you can try.

Best Eyeshadow Combinations You Can Try Out

1. Gold and Nude

gold and nude eyeshadow combination

This is the best eyeshadow palette combination for a subtle eye effect. While shades of nudes keep your look effortless, a touch of gold works magic to add that extra shimmer to your eyes. Overall this combination gives you an understated yet elegant look.

2. Burnt Orange and Navy

burnt orange and navy eyeshadow

For women who love it bold and beautiful, this eyeshadow palette combination works the best! Combination of Burnt orange and navy is an old classic and can be used for a light day makeup and evening party makeup as well. The trick to applying a perfect eyeshadow is to blend it well. So, keep blending until you get that smooth matte finish.

3. Rose and Champagne

pink and champagne eyeshadow

This combination is LOVE! It is subtle, fresh and accentuates the feminine charm of your face. Great for workplaces and parties alike.

4. Cream and Taupe

cream and taupe shadesAs mentioned above, Taupe eyeshadow works best on olive skin tone. This shade combined with cream is exactly what you need for a day out. Works great with any outfit.

5. Beige and grey

grey and beige eyeshadow

Beige and grey combo makes for another eyeshadow palette that works well with any outfit and occasion.

6. Coral and Blue


coral and blue eyeshadow

Coral, a soft pink color, are blue form one of the best eyeshadow palette combinations that brighten up your eyes.

Hope this article will make your next eyeshadow palette shopping much easier! 😊

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